Zeidel & co will bring more than 100-years of yachting history to the heart of Fort Lauderdale when it opens a new retail showroom on Nov. 19 inside Bluewater Books & Charts.
“We are excited to open our showroom within the Bluewater Books & Charts location,” says Montana Pritchard, owner of Zeidel & co, which specializes in crew uniforms and personalized goods for yachts of all sizes. “Fort Lauderdale is the yachting capital of the world and Bluewater is a highly respected brand, so it is a perfect pairing for us.”
This new storefront on SW 2nd Avenue becomes Zeidel’s second location, joining its flagship West Palm Beach showroom. Both exclusively offer SEE Crew Wear, Zeidel & co’s house brand, alongside many classic brands in the industry such as Sperry, Helly Hansen and Gill. Zeidel outfits yacht crews from head-to-toe as well as supplies all cups, napkins, towels and other yachting essentials.
Since 1909, when Solomon Zeidel first opened the original shop in Port Washington, NY, Zeidel & co has stood for unmatched quality and service. While showroom locations and uniform designs have changed since its early beginnings more than 100 years ago, personal attention to detail and customer service still make Zeidel what it is today. The iconic company is committed to creating fresh, fashionable designs that translate far beyond the workplace.
“Quality and customer service have always been the mainstay of the Zeidel brand and we are looking forward to introducing ourselves to captains and crew in this centrally located Fort Lauderdale address,” said Pritchard.
“Bluewater Books & Charts is very pleased to be expanding our partnership with Zeidel as their 100 year commitment to quality and service aligns with our customer satisfaction value” says John Mann, President of Bluewater Books & Charts”.
Starting Nov. 19 Fort Lauderdale store hours will be 9 a.m. – 5 p.m. Monday through Friday, with Saturday hours by appointment. For more information about Zeidel & co, visit: Zeidel.com
Fort Lauderdale: 3233 SW 2nd Ave., Fort Lauderdale, FL 33315 | p 954.715.7778
West Palm Beach: 203 Sixth St., West Palm Beach, FL 33401 | p 561.659.5940