Give Clients a Virtual Charter Yacht Tour with the Yachts In-Map App

The app is ideal for showing conversional features like twin beds that turn into a king

The old saying ‘a picture says 1000 words’ is certainly true when it comes to a new app that can benefit charter yacht brokers, owner/operators, crews and clients alike. The app, Yachts In-Map, developed by a software expert initially for the real estate market and long-time charter yacht broker, lets industry professionals show clients – even if they are totally unfamiliar with yachts – what they are looking at and where it’s located on a deck plan.

“After downloading the app on your tablet, laptop or desktop (a phone is too small for it to work on), you up-load the boat’s deck plan(s),” explains Ulla Gotfredsen, director of BVI-based Amazing Charters and in business development for Yachts In-Map. “Then, you place your photos in directional photo points so anyone can see exactly where the photo is taken. You can use photos from a professional photoshoot, or you can snap the pictures with your tablet as you walk around the boat. After finishing your presentation, it is uploaded to the server and a link is generated that you can post anywhere.”

The app is ideal for showing conversional features like twin beds that turn into a king, as it’s possible to have two photo-points pointing into the same cabin but showing each layout. Also, most catamarans have a fly-bridge, yet few show these features well in photos. Plus, while a client might be familiar with a production boat, it might be more difficult for them to envision the layout and highlights of a ‘one-off’ or custom model.

The Yachts In-Map app comes in three versions. There’s a 7-photo version ideal for small monohulls and priced at $84 annually. A 15-photo version works well for catamarans and costs $144 annually. The largest version, with 30-photos, is perfect for large motor yachts is $240 annually. Users simply visit the website and sign up for the version desired to receive the log-in details. 

“If you have your photos and deck plans, you can put it together on any tablet in 30 minutes and post the link anywhere you want it. has already made a special tab for it so you keep all the information in the same place, which is great for owners, brokers and clients alike,” says Gotfredsen.

Carol M. Bareuther, RD, is a St. Thomas, U.S. Virgin Islands based marine writer and registered dietitian.