Sailboat racing is all about perfect timing. Hence, the St. Maarten Yacht Club and St. Maarten Yacht Club Regatta Foundation’s three-year sponsorship by Oris Swiss Watches is a champion fit. The independent manufacturer of Swiss mechanical watches since 1904 is now the ‘Official Timepiece’ of the 40th anniversary St. Maarten Heineken Regatta and the increasingly popular second annual Caribbean Multihull Challenge.
“Sailing is an art form that fits perfectly with the design and hand-crafted manufacture of our mechanical watches; many of which are made for the ocean,” says V.J. Geronimo, the North American chief executive officer of Oris. “There are different ways to get across the water and different ways to tell time, but nothing is as pure as sailing and true mechanical watches. By joining with both powerful sailing events, we have a chance to showcase our product to an affluent and active world-wide audience of men and women who love sailing, the outdoors, and an active lifestyle. In addition, we get to fully support the island of St Maarten/St Martin which is a place we have done business in for many years.”
Island retailer, Ballerina Jewelers, will run the Oris Pop-Up Shops on site in the regatta villages at both the St. Maarten Heineken Regatta and Caribbean Multihull Challenge. www.oris.ch, heinekenregatta.com, www.smyc.com/caribbean-multihull-challenge